http://www.cnn.com/2006/SHOWBIZ/Music/03/07/music.kinks.reut/index.html Nothing new here really, but I thought this quote was just exquisitely soulless:
"The song captured the overall spirit of the spot," says Eric Korte, VP/music director of Saatchi & Saatchi in New York.
The same is true of the new Tide spot, which Korte worked on. While the lyrics of "All Day and All of the Night" cleverly fit in with the detergent's clean-clothes-at-all-times mantra, the song's classic guitar lick is just as powerful."
