Correct. This is NOT a "new" BYT thing, although they say they just "launched" it. They actually launched it with the exact same name in 2009:
http://forum.930.com/index.php?topic=13036.msg289046#msg289046The thing is, they removed ALL of their old content after the Logan Donaldson scandal, so no one can actually see anything about the old program. It's the same, only it seems way more shady now because they should know better than to sell music they get for free and to resell MP3s and tickets. It is one thing to sell access to your own events and your own content, but this doesn't seem kosher.
I think all their past subscribers aged out of the system so no one remembers that this is an old thing. Maybe they're also trying to get some cool points and cash flow after the scandal with their former managing editor.
The best approach, as with all things BYT related, is to simply ignore them.
On the upside, at least 9:30 did start a benefit program for its own customers!