That's a bummer, but it couldn't be free forever. I really wouldn't mind having it go back to VFest or VirginFest at a bigger venue. The first few years were awesome.
Yeah, Freefest started the year I moved here and I'll miss having it as a summer send off. Many of the acts they brought in just wouldn't play this market otherwise, and to be able to see them in a festival setting was great.
I would happily pay for something similar (regardless of the branding) moving forward, and hope we can continue to have a unique and prominent festival in this area.