Andrew W.K. Heads To Town, Phone Near You
Party rocker Andrew W.K., whose second album "The Wolf," is due Sept. 9 via Island, is planning a promotion in which he will personally place a phone call to more than 1,000 fans who purchase his new album. The artist has also begun a headlining tour in advance of the new disc.
"The Wolf" can be pre-ordered via W.K.'s official Web site or Amazon.com beginning Aug. 25, and each fan to do so will receive an autographed CD booklet. The shaggy-haired pop-metal maven will personally phone each of the first 250 people to pre-order the album.
In addition, each copy of "The Wolf" will contain a unique code that can be used to log on to W.K.'s official site after its release and register for the chance to receive a phone call from the artist. For the first 10 weeks following the release date, 100 winners will be picked randomly, with the winning names posted on the site. W.K. will also post digital sound clips of the phone calls for other fans to hear.
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Andrew WK says he will autograph his new CD for anyone who preorders it from his website and will call the first 250 to personally thank them.
The second Andrew WK album 'The Wolf' will be released on September 9.
Fans can log onto awkworld.com to order the record.
But wait, it doesn't end there. After the release of the album, fans can once again log into his website and use a unique identifier code on the CD. The code will register them for more calls. Andrew will pick 100 fans a week and again, they will get a personal phone-call thanking them for the purchase. The fans will have them names published in advance at the site so you will know to expect a call.