[/QUOTE]That's because it seems that most people are sheeple. [/QB][/QUOTE]
In some cases, sure. But in most cases, people don't like to boycott because they actually enjoy or need the product they are being asked to boycott.
For example, I boycott lots of crap. Boycotting Nike for example, because of whatever sweatshop reason, is easy. In my opinion, Nike sucks anyway. There is hardly any sacrifice there for me. Every once in awhile I'm in a store and they only have Nike crap. Minor inconvenience. Go to another store.
Boycotting TM however is difficult. I can't think of a corporation I loathe more. But if TM is the only reasonable outlet for whatever event I want to go to (I can't mush up to Montreal and buy at the ticket window for hockey tickets, for example) I'm screwed. I can boycott TM, but I end up being pissed when the event rolls around. And in the end, I've accomplished little - TM doesn't even know who I am.